Chery Commercial Vehicle Launches DELIVAN Brand Targeting 100-Billion Commercial Vehicle Market
On April 21 at the Birmingham Commercial Vehicle Show, Chery Commercial Vehicle officially launched DELIVAN, a new digital intelligent commercial vehicle brand, with "Intelligent Entity, Low-Code Platform, Ambassador Matrix" as the core, opening a new chapter for China’s high-end commercial vehicles going global. Different from the traditional product export model, DELIVAN is a "European brand" with native Chinese genes and 100% Chinese technology, which will help Chery Commercial Vehicle achieve its strategic goal of "building a 100-billion-level industry comparable to the passenger vehicle business" with systematic capabilities and a global vision.

DELIVAN’s core competitiveness lies in intelligent technology, brand ecology and in-depth localization. Relying on the "1+3" ecological system to expand market space, building a competitive barrier with FSCV core technologies, and taking root in the European market through in-depth localized operations. As the core engine of Chery Commercial Vehicle’s 100-billion strategy, DELIVAN will not only deeply cultivate Europe, but also gradually replicate its successful model to other regions around the world, exploring a new path for China’s commercial vehicles going global.